Strategy & concept – Echo Studio

Strategy & concept.

A solid foundation is the key to all impactful content. At Echoecho Studio, our concepts and strategies are made to measure to ensure that your content resonates with your target audience.

Maximizing effectiveness

Our services range from thorough market research and audience analysis to crafting detailed content and social media strategies. We focus on aligning these strategies with your business goals to maximize effectiveness.

Maximizing creativity

Our process

1/ Kick-off meeting

We start with an interactive brainstorm session where you share everything about your brand or company: its unique traits, goals and dreams, etc. This sets the stage for the creative work that follows.

2/ Strategy development

Following this, we develop a comprehensive strategy that includes key messaging, tone of voice, and content distribution plans:

Key messaging: Pinpointing the core messages that resonate with your audience.
Tone of voice: Establishing the right voice that reflects your brand’s personality.
Content distribution: Strategizing on how to effectively spread your message across various channels.

3/ Concept creation

With the strategy as our backbone, we then unleash our creativity to develop captivating concepts. From quirky TikTok videos to professional corporate interviews, we make sure our content ideas match your brand’s DNA and message.